En konvertering \u00e4r en \u00f6nskad \u00e5tg\u00e4rd som en bes\u00f6kare utf\u00f6r p\u00e5 en webbplats\u2014till exempel ett k\u00f6p, att skicka in ett formul\u00e4r eller att prenumerera p\u00e5 ett nyhetsbrev.<\/p>\n\n\n\n
Konverteringar \u00e4r ett centralt m\u00e5l inom digital marknadsf\u00f6ring och m\u00e4ts med Webbanalys<\/a> f\u00f6r att bed\u00f6ma hur v\u00e4l inneh\u00e5ll, kampanjer och sidlayouter fungerar. Konverteringsgrad<\/strong> visar hur stor andel av bes\u00f6karna som faktiskt genomf\u00f6r en definierad \u00e5tg\u00e4rd.<\/p>\n\n\n\n Beroende p\u00e5 m\u00e5let kan en konvertering definieras p\u00e5 olika s\u00e4tt och \u00e4r n\u00e4ra kopplad till begrepp som Sp\u00e5rning<\/a>, Session<\/a> och uppmaning till handling.<\/p>\n\n\n\n <\/p>","protected":false},"featured_media":0,"template":"","categories":[],"tags":[],"class_list":["post-3825","glossar","type-glossar","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/trackboxx.com\/sv\/wp-json\/wp\/v2\/glossar\/3825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/trackboxx.com\/sv\/wp-json\/wp\/v2\/glossar"}],"about":[{"href":"https:\/\/trackboxx.com\/sv\/wp-json\/wp\/v2\/types\/glossar"}],"version-history":[{"count":0,"href":"https:\/\/trackboxx.com\/sv\/wp-json\/wp\/v2\/glossar\/3825\/revisions"}],"wp:attachment":[{"href":"https:\/\/trackboxx.com\/sv\/wp-json\/wp\/v2\/media?parent=3825"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/trackboxx.com\/sv\/wp-json\/wp\/v2\/categories?post=3825"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/trackboxx.com\/sv\/wp-json\/wp\/v2\/tags?post=3825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}