Web Analytics

Branding brand communication 9

Data protection 10

Customer loyalty 13

Visibility range 30

Web Analytics 35

Cohort analysis: definition and relevance

Tracking without cookies: how fingerprinting works - and why it's relevant for you

Bounce rate vs. exit rate - what's the difference?

Click path: How to understand your users' journey - and why it is relevant for your tracking

Cookie-free tracking

The top 8 StatCounter alternatives

What does Google Analytics cost - paid version vs. free

Web Analytics in the Era of the New Data Protection Act TTDSG

Google Analytics always sends data to the US.

GDPR-compliant design of consent banners