Web Analytics

Categories

How to disable Google Analytics safely and with GDPR in mind

Cohort analysis: definition and relevance

Cookieless tracking: how fingerprinting works and why it matters

Bounce rate vs exit rate: what’s the difference?

Click paths: understand the user journey and improve your tracking

Cookie-free tracking

Eight strong alternatives to StatCounter

How much does Google Analytics cost? Free vs paid

Web analytics under Germany’s TTDSG data protection law

Google Analytics always sends data to the US