What is the difference between Google Analytics and Trackboxx?

Google Analytics is a service from Google that is used on millions of websites. The service is 100% free of charge for the end user. The reason for this is that Google evaluates and processes the data for its own offers, evaluations etc.

With Trackboxx we offer a GDPR-compliant tracking analysis, which processes and visualizes your visitor statistics without cookies and without storing and processing personal data. 

To offer this service, the use of Trackboxx is subject to a fee.

How does the tracking from Trackboxx work?

Trackboxx web analysis works 100% without the use of cookies and storage of personal data.

We use the visitor's IP address and some other parameters (not personal data) once and generate a "hash" to "track" the visitor while on the site. This hash is stored for a maximum of 24 hours and then automatically deleted. Therefore a subsequent recognition is impossible.

It is not possible to see a visitor's history, nor is it possible to decrypt an IP from the hash.

Furthermore, we only store the most necessary data such as number of visitors, page views, origin, bounce rate and end device. 

Hash & decryption in detail:

We create 2 hash values. One for the visitor and one for the page that is called.

User Hash: Signature Hash + IP + User Agent + SiteID + Current Day

Page Hash: Signature Hash + IP + User Agent + SiteID + Hostname + Path + Current Day

The signature hash is renewed every day, which means that the data cannot be decrypted afterwards.

Do I still need a Consent Banner / Cookiebox?

First of all, we would like to mention that this is not legal advice. In case of doubt, every website operator should consult their data protection officer.

One of the great advantages of Trackboxx is that, from our point of view, no separate consent via opt-in (Consent Banner) is required.

We are aware that one or the other privacy expert disagrees and argues that Trackboxx stores and processes the IP address of the visitor.

Here is a brief statement from our data protection officers:

"The storage of personal data does not necessarily require consent. This is also not derived from the TTDSG. The TTDSG addresses cookies and the like in Section 25 TTDSG.
Art. 6 GDPR provides the legal basis. Legitimate interest should be applicable to Trackboxx.

The IP address is processed by Trackboxx "only", namely to anonymize it or pseudonymize it for the duration of the hash validity."


What does Trackboxx cost?

Please click HERE to see our prices.

The smallest tariff starts at 5,00€ per month and includes up to 25,000-page views which is enough for many websites.

Which tariff do I need?

The Starter Rate for 5.00€ per month includes a maximum of one website and a total of 25,000-page views.

For many websites, this tariff will be sufficient.

Let us assume 100 visitors per day and each visitor opens on average 3 subpages. In total this would be 9000-page views.

In the Business Tariff for 14,00€ there are 100,000-page impressions included. On average 3333-page views per day. 

If you exceed the maximum number of page views, there will be no extra costs. Please see the following FAQ.

What is the difference between the Free package and 30 days free trial

The Free package is a completely free option to use Trackboxx on your website.

Unlike the paid subscriptions, the Free package is limited to a maximum of 2500 pageviews and the following features are not active:

  • Live Visitors
  • Google Keywords
  • Reporting
  • Outgoing Links
  • Conversions / Goals
  • UTM Sources

The 30 days test version can be used with any package and therefore includes all functions. After 30 days your account will be switched inactive and to continue using it, a paid package must be selected.

No payment information needs to be provided for the 30 day trial.

What happens when I have used up my page views?

There are no additional costs if you exceed the maximum number of page views. If you exceed the limit in the first month or 2 months in a row, we will contact you to upgrade your account. 

If you exceed your maximum pageviews in the free tariff (2500), a corresponding information will be displayed on your dashboard. 

Further statistics will no longer be saved and displayed after exceeding the limit.

In all paid models, a corresponding information will also be displayed in your dashboard. Your statistics will still be recorded for 24 hours, so that you can react accordingly.

Basically you have the possibility to either upgrade your subscription or to buy a Pageview package.

How do I add the tracking code into my site?

The tracking code will be displayed in your dashboard once you have created a website. Copy the code and paste it into the header of your website before the closing .

Detailed documentation will be published in our documentation.

We will also provide plugins to make the integration easier.

If you need help, contact us.

What happens if I delete my account?

In principle you have the option to cancel your paid subscription, but we will still store your traffic data. (max. 6 months)

If you do not want to do so, you will find an option in your user account to delete your entire Trackboxx account including all data.

What does payment processing via Paddle mean?

The entire payment process and sale of individual packages at Trackboxx is handled by the payment provider Paddle. This also means that on your invoice as well as when you pay via PayPal "Paddle.com" is shown as the payee.

Are visitors from known bots included in the statistics?

At Trackboxx, we use a dynamic bot and spam-bot detection.

This means that all common bots, such as Google, Bing, Yahoo, etc., are not counted. 

We also block all bots from SEO tools like Semrush, Sistrix, or Ahrefs, so they are not included in your statistics.

Furthermore, our system recognizes known 'spam sources' and also accesses appropriate external data to ignore such traffic.

This means that the numbers you see in your dashboard are 99% real visitors.

Weiterführende Informationen findest du in unserem Helpcenter.

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