The coming months will be very exciting in terms of Trackboxx's functional enhancements.
Of course, many smaller changes and enhancements are always being implemented - however, in view of the fact that the upcoming features will mean massive changes, we are publishing a separate article here today in which we would like to go into these in more detail.
Extended reporting / export system
This has already been implemented today and can be used accordingly.
You now have the option of using the export system to create customised time periods and, above all, customised reports.
The functions will be optimised in some areas over the coming weeks.
New conversion / goals function
This is a feature that will take the way you create your targets to a whole new level.
Previously, if you wanted to add a button as a destination, for example, you always had to add customised code to your page.
Of course, this involves considerably more effort and for many it was not even technically possible.
That will change now!
With the new system, we will track all clicks, downloads and actions directly in your dashboard and display them in a separate area. There you can then choose which goals are important to you and simply activate them - that's it!
No additional code and no additional customisations. This makes the creation and use of conversions child's play and realisable for every user.
Definitely a feature I'm really looking forward to.
User Flow / Funnels
This feature has been on the agenda for a while now. Until now, it has always been a little more "specialised" because "goals" are needed to meaningfully evaluate the user flow or a funnel.
However, hardly anyone has used them - see the section above.
With the new Conversions feature, we will now also address this issue and can perfectly combine these functions here.
In the end, you will be able to analyse in an ingenious visual view how visitors move around your site, how the "paths" to a goal or a sale are or also how entire "channels", e.g. social media, behave on average.
This system is also extremely easy and logical to set up. We really want to continue to ensure that Trackboxx is easy to use for everyone.
Conversion export to Google and Meta Ads
Another feature that has been on the list for a while. However, it has been requested time and again, especially in the course of our e-commerce tracking.
We will create a link here to the Google and Meta Ads and thus enable your Trackboxx conversions to be used for the active optimisation of your ads.
QR code feature
With this feature, we are implementing a function in Trackboxx that does not exist at all in other tools and, as far as I know, is not really planned.
In our view, QR codes are still completely "underrated" in Germany and Europe - even though they offer incredible opportunities.
You will be able to create QR codes directly in Trackboxx, provide them with corresponding UTM links and then "track" them cleanly and clearly.
In combination with your conversions, you receive important data on how your QR codes are performing and are no longer in the dark.
Agency tariff
More and more agencies are contacting us and requesting special functions tailored specifically to agencies and resellers.
Here too, we are already working on a solution.
In principle, Trackboxx already offers the option of managing additional "customers/users". However, we would like to optimise these functions and add further functions, especially in the Trafif agency.
That's it for now. Of course, we are also working on other points, but the ones mentioned here are the biggest additions for this year and will significantly enhance Trackboxx once again.
