Plugin for Shopware 6
The Trackboxx plugin shows you in one tool where visitors and orders for your Shopware store come from, which pages generate sales and where baskets are abandoned.
Trackboxx featured in
Shopware Analytics provides free metrics dashboards in the Shopware backend. Trackboxx comes in when you want to know which channels and pages bring you customers.
How much are you selling?
According to shopware.com, as of 23 October 2026
Where do your customers come from?
No cookies, servers in Frankfurt am Main
You don’t have to choose: use Shopware Analytics for backend metrics and Trackboxx for visitors and revenue sources. Read more in the article Shopware Analytics vs. marketing tracking.
Alongside visitor statistics, the Business plan includes a dedicated e-commerce dashboard. See orders, where they came from and abandoned baskets.
Which products were sold, when and for how much.
Did the customer arrive via Google, an ad, a newsletter or a partner?
See whether your blog posts and guides are paying off.
When and through which channels products were added to baskets — and how many were not purchased.
The plugin transfers revenue as net amounts. The metrics that matter for your store are explained in the e-commerce tracking guide.
Many stores publish guides and buying advice without knowing whether they lead to orders. Trackboxx shows you the results for each page.
The page with the most visitors doesn’t necessarily generate the most orders. In the list, switch between visitors and Orders to compare: one blog post may attract few visitors and still generate plenty of sales, while another attracts many visitors but few purchases.
Store owners often tell us how surprised they are at first by how many people visit a page and how few buy. Some find that their carefully maintained blog generates hardly any orders; others find it drives a surprising number.
Sorted by monthly visitors
Many visitors add products to their baskets but do not go on to buy them. Abandoned-basket analysis shows you where this happens.
Abandonment rate: In this example, two out of three baskets are abandoned. Trackboxx shows which channels those visitors came from and which products are left behind.
What stops customers buying varies by store. Some customers discovered that their store didn’t work properly on mobile or displayed incorrectly in Edge. After fixing the issue, some saw a noticeable increase in orders.
The plugin configures the necessary settings in your store automatically. You only need to enter your Trackboxx ID.
Try Trackboxx free for 30 days and add your store. You will then find your Trackboxx ID next to the tracking code under “Your website(s)”.
Download the version for your store from the Help centre (for Shopware up to 6.6 or up to 6.7) and install it in the Shopware backend.
Enter your Trackboxx ID in the plugin. Visitors, orders and baskets will then appear in your dashboard.
Plugins are also available for WordPress, JTL, Shopify and ePages. Find the guides in the Help centre. Das Shopware-Plugin ist ein Angebot von Trackboxx; Shopware ist eine Marke der shopware AG.
You can integrate Google Analytics 4 into Shopware through the sales channel, Google Tag Manager or an extension. Here’s how the setup compares:
Store owners who switched to Trackboxx mainly give us three reasons: GA4 takes substantial setup before they can see all the data, they are concerned about data protection, and many don’t want to send their data to the US.
A strong option if you use Analytics audiences to manage Google Ads.
Visitors, traffic sources and store analytics in one tool. Trackboxx works without cookies — read more under Privacy.
Want to compare more tools? Google Analytics alternatives compared · Matomo alternative
Trackboxx arbeitet ohne Cookies und läuft auf Servern in Frankfurt am Main. Ob dein Shop insgesamt ein Cookie-Banner braucht, hängt auch von deinen übrigen Diensten ab – etwa Zahlungsanbietern, Werbepixeln oder eingebetteten Videos.
Keine Rechtsberatung. Im Zweifel frag deinen Datenschutzbeauftragten.
Store analytics is included in the Business plan. Pricing depends on your store’s monthly page views.
Create a Trackboxx account, download the plugin for your Shopware version from the Help centre, install it in the Shopware backend and enter your Trackboxx ID. You will find the ID next to the tracking code under “Your website(s)” in your Trackboxx account. The plugin configures the remaining settings automatically.
The plugin is available for Shopware 6, with one version for Shopware up to 6.6 and another for Shopware up to 6.7.
The two complement each other. Shopware Analytics displays metrics such as revenue, orders and discount codes directly in the backend. Trackboxx also shows where your visitors and customers come from, which pages generate sales and where baskets are abandoned.
Yes, for visitors, traffic sources, goals and store analytics. If you use Google Analytics audiences to manage Google Ads, you will still need Google Analytics for that. You can import historical Google Analytics data into Trackboxx.
The Shopware plugin transfers revenue as net amounts.
The Business plan. It starts at €12 per month or €120 per year for up to 25,000 page views and includes up to 10 websites and 10 users, store analytics, Google Search Console integration and QR codes. You can try Trackboxx free for 30 days.
Trackboxx arbeitet ohne Cookies. Ob dein Shop insgesamt ein Banner braucht, hängt auch von deinen übrigen Diensten ab, etwa Zahlungsanbietern, Werbepixeln oder Videos. Das ist keine Rechtsberatung.
You currently download the plugin from the Trackboxx Help centre. A listing in the Shopware Store is planned.
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